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Our history

Aromat was introduced in 1953 as a ‘seasoning mix’. With the introduction of the new seasoning, came new flavours of soups and sauces predominantly featuring the seasoning. Greenlandic people also use this seasoning on various traditional greenlandic foods. It’s the most popular seasoning in South Africa, which is produced both here eMzansi and Switzerland.

Did you know that Aromat isn’t only marketed in South Africa and Europe, but Australia, Hong Kong and parts of the Middle East?

Did you know that Aromat is sold in 75g containers in South Africa, but in Europe it is sold in 90g containers?

SPICE VS SEASONING

What´s the difference between such words? I always get confused with the right usage of them! Since bothcan be added to a food, Might you exemplify to enlighten me on this issue.

Spices are made of plant matter, such as pepper (from peppercorns) or nutmeg (from the seed of the nutmeg tree). Seasonings include spices, but also include other things used to flavour food. Salt, for example, is a seasoning, but not a spice. In the same way, Worcestershire sauce, which is made in part from anchovies, is a seasoning, but not a spice.

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